Go overseas to grab orders and extend the tentacles of Keqiao’s textile industry chain. The first stop of the 2023 “Silk Road Keqiao·Full the World” China Textile City Overseas Tour Exhibition was successful
On the morning of May 24, the 2023 “Silk Road Keqiao·Full the World” China Textile City Overseas Tour Exhibition (Malaysia) ranked second in Southeast Asia It was successfully held in the big city of Kuala Lumpur. More than 20 Keqiao local textile companies, including “Mina Textile”, “Dashu Textile”, “Golden Idea”, “Dima Textile” and “Kewang Fabric”, presented more than 2,000 high-quality fabrics. This is also the first “Silk Road Keqiao·All over the World” overseas touring exhibition after the COVID-19 epidemic. It has built a bridge of communication and a platform for cooperation between companies from both sides, and the intended transaction volume reached more than 8 million US dollars on site.
It is reported that the event is hosted by the Textile City Construction Management Committee and jointly organized by the Textile City Overseas Market Promotion Association and the Malaysian Textile Manufacturers Association. The products are all selected according to the needs of Malaysian organizers. They not only cover traditional fabrics such as chiffon, rayon, uniform fabrics, and CVC, but also add functionality, sportiness, and sustainabilityenvironmentally friendly Fabrics, jointly display the new image of Keqiao textile enterprises going overseas as a group. The touring exhibition attracted more than 100 Malaysian garment processing companies, clothing brands, fabricimporters, and fashion designers to come for “face-to-face” docking.
“This kind of direct overseas ‘snatching orders’ is a very good way to expand the market. It not only allows us to come into contact with new buyers, but also has an in-depth understanding of the Malaysian market and dynamics. The results of the activity exceeded expectations and ushered in waves of sales. A wave of customers.” Zhao Guomin, general manager of Zhejiang Jindianzi Textile Co., Ltd., told reporters that they brought more than 200 spring and summer women’s clothing fabrics to this matchmaking meeting, among which the knitted and woven fabrics interwoven with tea fiber and cotton were the most popular. favor. According to Zhao Guomin, the tea fiber comes from his company’s own Niulangshan tea farm. It has antibacterial and antibacterial effects, and its texture is soft and skin-friendly. “This is also an epitome of our company’s active exploration of the ‘new model’ of carbon neutrality.”
The booth of “Qizhi Textile” was also crowded. The person in charge, Wu Zonghua, said excitedly that at the beginning of the event, a buyer from Malaysia placed an order for 5 tons of knitted fabrics. “Previously, the new crown epidemic blocked the pace of going abroad, but now I come in person. We were very excited to visit the Malaysian market, which we had not seen for a long time, and to meet familiar partners.”
“Before the event, we screened the exhibitors according to the needs of buyers and maximized the docking efficiency in half a day.” Wei Changjun, executive director of the China Textile City Overseas Market Promotion Association, said. In addition, they also specially Organized Keqiao textile companies to inspect the Kuala Lumpur fabric and clothing market to help foreign trade companies negotiate and win good business.
In recent years, our district has continued to promote the “Silk Road Keqiao·Full the World” action, actively integrated into the new domestic and international “dual circulation” pattern, and smoothed the way for Keqiao textile enterprises to “go out. ” road. So far, the touring exhibition has been successfully held in Vietnam, South Korea, and Italy. Next, the Textile City Construction Management Committee will also prepare to organize the 2023 “Silk Road Keqiao·Full the World” China Textile City overseas touring exhibition to Russia and Bangladesh. China, Dubai and other countries and regions, organized enterprises to participate in overseas activities in a targeted manner, helping enterprises expand their international horizons, go overseas to grab orders, and empower the textile city Keqiao to build a modern “international textile capital”.
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