Separable and splicable clothing obtained national patent
China now has a strong atmosphere of innovation, especially in the clothing industry. Recently, the invention of a detachable and splicable clothing has attracted the attention of the clothing and investment circles and all aspects. The inventor is Mr. Cui from Qingliu Village, Gaocheng City, Hebei Province. The invention has now obtained a national patent.
After China has fully entered a well-off society, the garment industry will have new developments, and competition will It will also become more cruel. As social competition intensifies, competition among homogeneous products will become more intense. The key is to see how companies adapt to the increasingly fashionable market, meet people’s higher requirements and potential needs for clothing, attract people with “newness”, and meet market needs and changes with “newness”. Continuing to use the original competition methods to support competitiveness has reached a turning point. In the results of competitiveness analysis, innovation is the core part, as well as the part that is lacking and has potential. Our country is a big processing country, but it is a weak country in original, proprietary and brand technology. This makes many clothing companies in our country still in the stage of cost price, quality and scale competition.
In various brand stores and markets, due to the homogeneity of products, there are no highlights and selling points to attract buyers, and serious inventory of products, most of them are empty. Even if there are customers coming to the store, the hard-won customers will be lost due to the lack of new products and the lack of distinctive products, which cannot satisfy the customers’ novelty and personalized needs.
Relevant industry insiders said that in a homogeneous market background, it is not easy for people to buy satisfactory products, so the design strategy should highlight innovation, grasp people’s needs and psychology, and target Market conditions, create new products and fashions, giving products unique advantages and charm. To attract new people and meet people’s needs, it also improves the corporate image and product competitiveness. The sales of products and products that are attractive to buyers are synchronized with the establishment and improvement of the company’s own image, which has a huge driving and promoting effect on the final formation of brand value. However, homogeneity is a high threshold, surpassing and not easy.
Innovation is both an important direction and a powerful means. This invention is aimed at the current homogeneous competition in the clothing market and changes the clothing design concept and structure. It is a challenge and liberation to the original design method. It not only adapts to the development trend of the current clothing market, caters to the needs of people in this era who pursue fashion and freshness, but also creates a huge market with unique and novel selling points as well as huge market demand and rich development directions. It can bring huge business opportunities and profit margins to enterprises, and thus establish a strong brand image and form brand value. And it avoids inefficiency and competition at the starting point, because 99% of Chinese companies do not have patents.
It is understood that Mr. Cui has always been very interested in creative clothing design. He introduced It is said that the patented design adopts a separate splicing design in one or more places of each garment. The splicing blocks can be large or small. They can be similar to existing garments, but can also be used prominently in the design, and can be targeted at different people. Take a different design. The splicing blocks can be designed into various attractive and new aesthetic shapes, and because they are interchangeable, designers can use various targeted patterns, colors, materials, etc. Designed with this method, it will become a reality to use various patterns, colors, materials, etc. on the same piece of clothing. From now on, clothing can be easily combined with various cultures and people’s thoughts, so that clothing has ideological connotation and temperament. Captivating the eyes and touching people’s minds.
Relevant experts believe that if any product wants to successfully impress dealers and consumers, it must find a unique new product selling point through product differentiation strategy. Only by making products have unique advantages and attractiveness and avoiding homogeneous and low-level competition can the competitiveness of enterprises be ensured. Clothing products no longer just mean clothing to people, but also people’s psychological needs for novelty and beauty and their pursuit of fashion. People’s psychology is different, their preferences are also different, and their pursuits are constantly changing. In the fierce market competition, , how to consider the combination of clothing with various cultures and people’s thoughts, so that clothing has ideological connotation and temperament, can attract people’s eyes, and impress people’s thoughts, which is bound to be welcomed by consumers.
Regarding the specific operational details of the patent, Mr. Cui did not disclose too much on the grounds of commercial confidentiality, but he intends to cooperate with various companies in the next step. “Products are competitiveness, brand, and good advertising. Designing clothing according to this patented “attractive” method will make the company stand out among many brands. There are unlimited business opportunities in the garment market alone,” Mr. Cui explain.
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