Create a new ecology for the outdoor industry! China Textile Outdoor Industry Development Conference was held in Xinyang
In order to focus on the development of China’s textile outdoor industry, seize the strategic opportunity of industrial transfer and shape the brand influence of the outdoor industry, from April 26th to 27th, ChinaTextile Industry Federation News Center, Xinyang Municipal People’s Government, and Henan Garment Industry Association co-sponsored the China Textile Outdoor The Industrial Development Conference was held grandly in Xinyang City, Henan Province.
Leaders and guests attending this event include Chen Guoqiang, director of the China National Garment Association’sIndustrial Economics Research Institute, and China Textile ImportExportChamber of Commerce Ma Ying, secretary-general of the Apparel Branch, Wang Jiangbo, secretary-general of the China Textile Business Association and president of the Outdoor Branch, and Zhang Yifu, secretary-general of the Outdoor Committee of the China Sporting Goods Industry Federation. As well as Zhang Shijun, former member of the Standing Committee of the Henan Provincial Party Committee, Secretary of the Political and Legal Affairs Committee, senior consultant of Henan Garment, researcher of the Henan Provincial Party Committee Advisory Group, member of the Expert Advisory Committee of the Henan Provincial People’s Government, Zhang Zhancang, former president of the Henan Academy of Social Sciences, and second-level inspection of the Henan Provincial Department of Industry and Information Technology Member Dong Yanli, Director of the Policy and Regulations Division of the Henan Provincial Department of Culture and Tourism Chen Gaofeng, President of the Henan Garment Industry Association Li Gang, Executive President of the Dongguan Garment Industry Association of Guangdong Province Qiao Rong, and Secretary-General of the Zhejiang Ningbo Leisure Products Industry Association Xu Yunlong.
Cai Songtao, Secretary of the Xinyang Municipal Party Committee, Yang Jin, Member of the Standing Committee of the Xinyang Municipal Party Committee and Secretary-General, Wang Mingjun, Deputy Mayor of the Xinyang Municipal People’s Government and Secretary of the Xixian County Party Committee, and Guan Baochen, Deputy Secretary of the Xixian County Party Committee and County Mayor, attended this event.
The conference was chaired by Zhang Xun, executive vice president of Henan Garment Industry Association.
Zhang Shijun, former member of the Standing Committee of the Henan Provincial Party Committee, Secretary of the Political and Legal Affairs Committee, and senior consultant of Henan Garment, delivered an opening speech.
Focus on new trends in the outdoor industry
Looking for new landmarks in China’s outdoor industry
Li Gang, President of the Henan Garment Industry Association, said in his speech that from the perspective of the development reality of the textile outdoor industry in developed coastal areas, the home of the industry is in counties, and the main force of production capacity is in villages and towns. Henan’s textile and outdoor enterprises must emancipate their minds, vigorously promote outdoor culture, expand the outdoor industry, undertake the transfer of coastal outdoor sports equipment industries, create new economic growth points, help rural revitalization, and promote common prosperity.
Ma Ying, secretary-general of the Garment Branch of the China Chamber of Commerce for Textile Import and Export, said that my country’s outdoor products market has now become one of the world’s major markets. In 2021, China’s outdoor products revenue will reach 183.120 billion yuan. It is expected that in 2025, China’s outdoor products revenue will reach 183.12 billion yuan. 240.960 billion yuan. The China Textile Outdoor Industry Development Conference is of far-reaching significance. I wish Xinyang will take the lead in the central region in the industrial transfer strategy.
Wang Jiangbo, secretary-general of the China Textile Business Association and president of the Outdoor Branch, believes that Henan will have great potential to develop the outdoor industry. First, there is the historical opportunity of moving from the coast to the inland. Henan’s textile industry has a strong industrial foundation. Second, outdoor products companies require large amounts of labor and have low technical thresholds. For example, the “Qiao Daughter-in-law Project” will become a landscape for participating in the outdoor industry. Third, the abundant outdoor tourism resources and population advantages indicate that Henan has a huge consumer population and consumption potential in the outdoor products industry.
Chen Guoqiang, director of the Industrial Economic Research Institute of the China National Garment Association, said that the future development of the outdoor industry will rely on the digitization of technology, the ecology of relationships, and the platformization of models. The central industrial cluster region For example, Xinyang City and Xixian County should establish their own industrial landmarks and be confident of becoming the center of the national outdoor industry.
Zhang Yifu, Secretary General of the Outdoor Special Committee of the China Sporting Goods Industry Federation, brought you current trend information on investment, core selling points, experience projects, and challenges faced by domestic camps, and provided information on the planning, production and processing of the camping industry in Xinyang City. Propose the development direction with brand development.
Zhang Zhancang, researcher of the Advisory Group of the Henan Provincial Committee of the Communist Party of China, member of the Expert Advisory Committee of the Henan Provincial People’s Government, and former president of the Henan Academy of Social Sciences, said that outdoor sports are a new way of highquality life for urban and rural residents. Fashion and outdoor consumption are mid-to-high-end consumption formats, and the future development of Henan’s outdoor industry requires overall planning.
At the end of the conference, Liu Bo, director of Xixian Advanced Manufacturing Development Zone, introduced Xixian’s industrial status, development advantages, and future plans to the audience.
Building nests to attract phoenixes in Damexi County
Output value and revenue both exceeded 1 billion
IndustryThe development is inseparable from the guidance and support of the government. The home field of the industry is in the county. Xixian County is located in the triangular core area of the Central Plains Economic Zone, the Wanjiang City Group and the Wuhan Metropolitan Area, and is an ideal development place for the outdoor industry.
In recent years, the Xixian County Party Committee and County Government have introduced a series of preferential policies and introduced famous outdoor companies such as Tapson and Shanglai, and the outdoor industry ecology has taken shape.
During this conference, Xixian County Party Committee Deputy Secretary and County Mayor Guan Baochen, as the signing leader, worked with Zhejiang Deqing Fengxiang Painting Co., Ltd., Huzhou Jinli Furniture Co., Ltd., Jiujiang Hengshang Outdoor Products Co., Ltd., and Zhongshan Chuangyuan Knitting Co., Ltd. Company, Changzhou Youtu Outdoor Products Co., Ltd., Henan Hengxiang Outdoor Products Co., Ltd., Xinyang Huaxin Packaging Co., Ltd., Taizhou Songde Industry and Trade Co., Ltd., Dongguan Tailiyuan Industrial Co., Ltd., Dongguan Tianshun Woolen Printing Company, Beijing Twelve companies including Sili Outdoor Products Co., Ltd. and Zhejiang Jiaxing Taiyi Machinery Manufacturing Co., Ltd. completed on-site signings.
Guan Baochen said in an interview with reporters that since 2021, the Xixian County Party Committee and County Government have vigorously promoted the development of the outdoor industry and made every effort to build a textile outdoor industry cluster. As of now, there are 12 fashionable outdoor textile companies in Xixian County. In 2022, they will successively recruit and settle the leading domestic outdoor industry enterprise Tapson Group with a global market share of 70%, well-known outdoor industry enterprises Jiangsu Akem Company and Zhejiang Linhai Shang. A group of outdoor enterprises such as Lai Company achieve annual shipments of nearly 3,000 containers, with a total output value of 1.299 billion yuan, main business income of 1.159 billion yuan, and 5,582 employees.
In recent years, Xixian County has insisted on optimizing the business environment as its “number one project”. With attentive and considerate services and the ability to do what it says, it has acted as a good “waiter” for enterprises, and has also been involved in basic supporting facilities, project implementation, and taxation. Focus on six aspects: preferential treatment, financial support, recruitment and employment, and industrial chain creation to cultivate a business environment.
Today, a number of large companies have settled in, and the textile and clothing industry chain has gradually improved, creating a good atmosphere for industrial development, including many outstanding local entrepreneurs who have returned to their hometowns to start businesses.
Xu Shiwei, chairman of Henan Xingjia Outdoor Products Co., Ltd., is one of the representatives. He said that at the call of the Xixian County Party Committee Government, in 2017, he returned to his hometown of Xixian from Jiangsu and founded the company. From company registration, opening to formal operation, the government has provided many policy benefits and fully helped companies solve practical difficulties in the operation process. In terms of corporate recruitment, it has innovatively introduced a series of preferential policies such as “workplace in exchange for degree, seniority in exchange for discounts”, etc., to help companies solve employment problems, and truly achieve the goal of “not disturbing anything, taking action in difficult times, and taking action when called upon”. must”.
Planting sycamore trees attracts phoenixes. Many outdoor companies regard Xixian County as a fertile land for development and invest in Xixian County to develop and grow. Xixian’s textile and outdoor industry has a bright future.
A number of related activities were also held during the conference. On the 26th, an observation group composed of hundreds of outdoor companies from all over the country came to the Xixian Textile and Garment Industrial Park Standardized Factory Construction Project, Henan Xingjia Outdoor Products Production Base Project, Xixian Deyongjia Group Chuangke Textile Co., Ltd., Xixian Tianchuang Clothing Co., Ltd.’s production and capacity expansion project, Tapson (Henan) Outdoor Leisure Products Co., Ltd., Alban Mingsheng (Xixian) Outdoor Technology Co., Ltd., etc. Well-known enterprises, through on-site inspections and other methods, have a detailed understanding of Xixian’s industrial development level, corporate business environment, infrastructure construction, etc.
On the 27th, the observation group also visited the Baiyuan Garden Tour and the Outdoor Tent Festival in Beihu to experience the latest outdoor products at close range and feel the atmosphere of Xinyang’s outdoor industry, which will bring new opportunities for future product docking and industrial cooperation.
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