Let’s help each other and “mo” to green the future! Lenzing Nanjing Factory Tencel™ Modal Fiber Production Commencement Ceremony Held
From modal underwear and home clothes to red bean “0” comfortable shirts, shirts from Lao Luo’s “super fine denier modal men’s casual wear”, to Luolai Home textiles pure cotton modal jacquard silk quilt, Fuanna Pillow case FaceA pillowcase, the application scope of modal fiber continues to expand, gradually extending from the field of underwear and home clothes to the fields of fashion, sports and home textiles, Lululemon, Calvin Klein, Lilang, Fila, Li Ning, Mercury More and more brands such as home textiles regard Modal fiber as their first choice. In other words, modal fiber products that are naturalenvironmentally friendly, green, and fashionable are increasingly popular among Chinese consumers.
In 2023, the first package of Tencel™ Modal fiber at Lenzing Nanjing Factory was successfully put into production, marking that Lenzing has Tencel™ Modal in the Chinese market Fiber production line. As part of the customer activities, on April 18, the Lenzing (Nanjing) Fibers Co., Ltd. Tencel™ Modal Fiber Production Ceremony was held in Nanjing with the theme of “Together with Mo, Greening the Future”. Helmut Rakowltsch, Consul General of the Austrian Consulate General in Shanghai, Lu Mingliang, Member of the Standing Committee of the Liuhe District Committee and Deputy District Mayor of Nanjing, Lin Yunfeng, President of the China Knitting Industry Association, Alexandra Runge, Deputy Consul of the Commercial Section of the Austrian Consulate General in Shanghai, Vice President of Global Textile Business of Lenzing Group Florian Heubrandner and other leading guests, heads of Nanjing governments at all levels and relevant departments, as well as representatives of the industry chain such as yarn factories, fabric factories, brands, etc. attended the celebration.
“Taking Root” in Nanjing
Lenzing plays the “first move” in environmental protection
The Tencel™ Modal project of Lenzing Nanjing Factory has received great attention from the Jiangsu Province, Nanjing Municipal and District Governments since its establishment in January 2020, and has received Precise guidance from relevant departments in Liuhe District. Currently, Lenzing’s Nanjing factory is gradually transforming into green production, and it is expected that all power in the factory will come from renewable energy starting in 2023.
Stephan Sielaff, CEO of Lenzing Group, said in his speech that China is Lenzing’s most important market. With the increase in market demand, we are more determined to Lenzing focuses on the strategic direction of environmentally friendly specialty fibers. The production of Tencel™ Modal fiber at Lenzing’s Nanjing factory has brought us closer to our customers.
Helmut Rakowltsch, Consul General of the Austrian Consulate General in Shanghai, said that Lenzing Group adheres to a responsible attitude towards sustainability and environmental protection, using renewable wood sources as its Raw materials and the development of a green circular economy ensure that Lenzing can provide better sustainable development solutions to local customers in China.
Lu Mingliang, member of the Standing Committee of Nanjing Liuhe District Committee and deputy district chief, said that the Lenzing Nanjing Modal project will strengthen and supplement the chain of advanced manufacturing in Liuhe District. , it plays an important role in accelerating the transformation and upgrading of the park and will inject new industry experience into the high quality development of Liuhe’s industrial economy.
Alexandra Runge, Deputy Consul of the Commercial Section of the Austrian Consulate General in Shanghai, said that the Tencel™ Modal fiber of Lenzing’s Nanjing factory, which was put into production this year, further demonstrates the Lenzing Group’s The application of sustainable development in the Chinese market has created a new example for Austrian companies to carry out sustainable development business in China and empower Chinese customers.
Lin Yunfeng, President of the China Knitting Industry Association, said that the textile industry is accelerating the formation of a new economic form characterized by green, low-carbon and recycling. Lenzing and other companies The “green ecosystem” constructed will continue to promote the joint development of upstream and downstream enterprises in the textile industry and inject impetus into the high-quality development of the textile industry.
Florian Heubrandner, Vice President of Lenzing Group’s Global Textile Business, said in his speech that Lenzing has been deeply involved in the Chinese textile industry for many years and has in-depth ties with Chinese textile enterprises. Through cooperation, Tencel™ Modal fiber was officially put into production in China this year. In the future, we hope that Lenzing can continue to cooperate sincerely and have in-depth exchanges with customers upstream and downstream of the Chinese textile industry chain to jointly promote the green development of the entire industry chain.
Subsequently, Helmut Rakowitsch, Consul General of Austria in Shanghai, Lv Mingliang, Member of the Standing Committee of the Nanjing Liuhe District Committee and Deputy District Mayor, Florian, Vice President of Global Textile Business of Lenzing Group Heubrandner, Lin Yunfeng, President of China Knitting Industry Association, Qi Yingbin, Party Secretary and Chairman of Jiangsu Dasheng Group Co., Ltd., Wang Fuhua, Chairman of Dezhou Huayuan Ecological Technology Co., Ltd., Zhou Xia, Vice President of Tianhong (China) Investment Co., Ltd., Huafu Fashion Co., Ltd. Procurement Logistics Center�Product R&D innovation.
In the future, Lenzing will continue to consolidate its leadership position in sustainable development. As Florian Heubrandner, Vice President of Lenzing Group’s Global Textile Business, said in an interview, Lenzing has already set a 2030 goal, which is to reduce carbon emissions per ton of fiber by 15% and increase the recycling of waste materials in the 2025 recycling system. 50% comes from waste. Lenzing Nanjing Factory will play an important role in the planning. Therefore, Nanjing Factory will use clean energy such as electricity and natural gas to replace coal, and is committed to building a green factory and reducing carbon emissions.
Currently, Lenzing Nanjing factory has a total of three production lines, one of which is the Tencel™ Modal fiber production line, and the other two production lines focus on ordinary environmentally friendly fibers. Zheng Lei, general manager of Lenzing (Nanjing) Fiber Co., Ltd., also said in the interview that the textile industry is recovering and the Nanjing factory can fully meet the growing demand for Tencel™ Modal fiber in the Chinese market.
Sustainability is Lenzing’s DNA, and innovation is also Lenzing’s main development direction. In the future, Lenzing Group will work with industry chain partners to create more, more beautiful and better products to meet the diversified needs of consumers.
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