Generation Z designers have predicted your fashion predictions and the selection of the 28th China Fashion Design Newcomer Award for “Winner Fashion Cup” has been announced
As the saying goes, the waves behind the Yangtze River push the waves ahead, and talented people emerge from generation to generation. Every year, a group of new faces emerge in the fashion world who are about to enter the society, and the “Little Top Ten” who stand out from them are extremely skilled. They can handle complex design elements easily, and they also have the tendency to cover up the water and the earth. Anticipation. From it, we seem to be able to get a glimpse of the “cub” of the future fashion ICON.
On May 21, the “Winner Fashion Cup” 28th China Fashion Design Newcomer Award Final Evaluation and Award Ceremony, hosted by the China Fashion Designers Association and Winner Fashion Group, once again created a new fashion wave at the 2023 China International College Student Fashion Week. .
This fashion feast led by the young people of Generation Z not only shows the world the power and attitude of new fashion forces, but also conveys cultural confidence with the creative blessing of Generation Z, drawing a successful conclusion to the 2023 China International College Student Fashion Week.
As an important window for discovering China’s cutting-edge designtalents and displaying the teaching achievements of universities, each “Newcomer Award” has received positive responses from teachers and students of many well-known design schools across the country. This year’s “Newcomer Award” selection is based on the theme of “Comfort and Blooming”. Since the selection was launched last year, it has received widespread attention and active participation from domestic design schools. A total of 657 representatives of the 2023 undergraduate and junior college outstanding students and master’s students majoring in fashion design recommended by 94 colleges and universities across the country participated in the evaluation. They discussed the “2023/2024 Autumn and Winter Women’s Ready-to-WearFashion Trends Proposal” submitted a prediction report. After the preliminary selection, 68 new generation designers from 60 colleges and universities were shortlisted for the final selection to compete for the Newcomer Award, known as China’s “Top Ten”, with 68 sets of clothing “decisive battle” The pinnacle of creativity.
It is worth mentioning that Generation Z is willing to share and good at sharing. The final evaluation and awards ceremony also made full use of the communication attributes and grass-planting effect of social media in terms of communication methods. It used Douyin, Weibo, Xiaohongshu and other media gathered by young people as communication positions, igniting an upsurge of discussion.
In addition, the live broadcast was carried out on Weibo Fashion, Weizan, ZAKER, Video Account, Station B and other platforms, linking KOLs in the fashion circle to share, and witness the birth of the “Little Top Ten” with more people.
(01) Newcomer Award Stage Z Generation “Trend Power” Debuts
On the show, whether it is national fashion, functional style, light luxury style or neutral style, Generation Z designers use diversified styles to show the public the attitude of Chinese fashion and Chinese design, and use fresh creative elements to outline The fashion silhouettes of the 23/24 autumn and winter show the “trendy power” unique to their generation. Exploring the power of Generation Z and promoting Chinese culture to the world is also the purpose of the 28th China Fashion Design Newcomer Award Selection of the “Winner Fashion Cup”.
“Newcomer Award” sinceand School of Engineering), Dong Jing (School of Design and Art, Xiamen University of Technology), Wu Shaofan (School of Art and Design, Tianjin Normal University), Pan Jinmin (School of Art and Engineering, Beijing Institute of Fashion Technology), Ma Mingze (Changchun University of Humanities), Wang Yile (Jiaxing College), He Fuxi (Kunming College), Jinjin (College of Fashion, Zhejiang University of Science and Technology), Wang Xuan (College of Fashion, Wuhan Textile University), Jin Jiaqi (College of Art Design and Fashion, Zhejiang University of Science and Technology), Li Xinyao (College of Textile and Clothing, Qingdao University Academy), Wu Jing (Guangzhou Academy of Fine Arts), Lin Zixin (Fujian Normal University Academy of Fine Arts), Tanya Xin (Sichuan Academy of Fine Arts), Zheng Shuqin (Quanzhou Vocational and Technical University School of Art and Media), Li Yingyang (Guangxi Normal University School of Design), Chen Jueying (Guangdong Peizheng University), Dai Yiqing (School of Fashion and Art Design, Donghua University), Guo Junjia (Harbin Normal University School of Fine Arts), Xu Nini (Xi’an Academy of Fine Arts), Zhu Xiyuan (Huizhou University), Qin Jing (Anhui Engineering University Textile School of Fashion), Ma Huimin (School of Fashion and Art Design, Xi’an University of Technology), Sun Yaqi (School of Design, Beihai University of Art and Design), Zhong Haiyi (Hubei Institute of Fine Arts), Cheng Ru (School of Fashion, Shaanxi Institute of Fashion Engineering), Cha Yi (Soochow University School of Art), Zhang Wanying (School of Culture Communication and Art, China Women’s University), Ji Yizhen (School of Fashion Art and Engineering, Beijing University of Fashion Technology), Yin Zhanghai (School of Design and Art, Hunan Technology and Business University), Hao Lei (International School of Design and Art, Inner Mongolia Normal University), Han Jiaxin (School of Textile and Clothing, Hebei University of Science and Technology), Chen Jimin (College of Textile and Clothing, Guangzhou University), Liu Xinyu (Changzhou Vocational and Technical College of Textile and Clothing), Xu Siqi (School of Fashion and Design Art, Sichuan Normal University), Wang Jihan (School of Fine Arts, Tsinghua University), Xie Yuheng (School of Sericulture, Textile and Biomass Science, Southwest University), Guo Wu (Jilin Art Institute), Xu Wei (School of Art Design and Media, Shanghai Sanda University), Zhou Zhiling (Yellow River Institute of Science and Technology), Zhang Ziyu (Suzhou Arts and Crafts Vocational School of Fashion Design, Institute of Technology), Yang Ying (School of Art, Northeast Electric Power University), and Ye Kuanchen (School of Design, Jianghan University) won the Excellence Award.
(02) Build a “reservoir” for creative talents and outpace the “acceleration” of the fashion industry
In the current era where design is the core, how can we use more international-level original capabilities and more innovative design concepts to promote Chinese culture to the world and impress contemporary young people in the highly homogeneous market competition? Heart? To achieve this, we first need to integrate the resources of top young designers with innovative spirit. So, how can we take this step? The China Fashion Designers Association and Winner Fashion Group provided a demonstration by taking the selection of the 28th China Fashion Design New Talent Award of the “Winner Fashion Cup” as an example.
The “Newcomer Award” has been held for 28 years. From beginning to end, it has not been a simple design competition. It has been a selection platform to review the teaching achievements of China’s higher art and design colleges, promote teaching reform, and promote the improvement of industry, academia, and research. This is not only an award related to honor, but also a 360-degree support plan for the next generation of outstanding Chinese fashion designers, guiding budding design graduates to have more in-depth contact with the Chinese fashion industry.
As the organizer of the 28th China Fashion Design Newcomer Award, Winner Fashion Group has always focused on the cultivation of talents and always believes that the vitality of fashion brands lies in updates and iterations. It has sponsored the China Fashion Design Newcomer Award many times, taking this opportunity to connect with talented people. Deepen cooperation with young designers, giving the new generation with dreams a stage to display their abilities and a broader space for future development, and work with the China Fashion Designers Association to create and witness the birth of new legends.
Ms. Yuan Qiong, vice president of Winner Fashion Group, said that the selection rules for the Newcomer Award are to “find, discover and support new creative talents.” The “Winner Fashion Cup” 28th China Fashion Design New Talent Award selection not only brings us a new visual feast, but also allows us to fully feel the comprehensive quality of China’s higher education quality Ascension allows us to foresee the prosperous future of China’s fashion industry.
In the future, the China Fashion Design Newcomer Award will continue to use the selection as an opportunity to integrate industry, education and other resources to become a platform to promote Chinese creativity, stimulate the new generation of China’s perception and expression of Chinese culture and aesthetic elements, and help China Creativity takes flight.
AAA
Disclaimer:
Disclaimer: Some of the texts, pictures, audios, and videos of some articles published on this site are from the Internet and do not represent the views of this site. The copyrights belong to the original authors. If you find that the information reproduced on this website infringes upon your rights and interests, please contact us and we will change or delete it as soon as possible.
AAA��The future.
In the future, the China Fashion Design Newcomer Award will continue to use the selection as an opportunity to integrate industry, education and other resources to become a platform to promote Chinese creativity, stimulate the new generation of China’s perception and expression of Chinese culture and aesthetic elements, and help China Creativity takes flight.
AAA
Disclaimer:
Disclaimer: Some of the texts, pictures, audios, and videos of some articles published on this site are from the Internet and do not represent the views of this site. The copyrights belong to the original authors. If you find that the information reproduced on this website infringes upon your rights and interests, please contact us and we will change or delete it as soon as possible.
AA
