2022 China (Keqiao) Fashion Industry Circulation Development Conference explores new development directions

Fashion industry circulation is an important hub linking the upstream and downstream of the textile and apparel industry. Promoting the highquality development of fashion industry circulation is an inevitable choice to adapt to the situation and industrial reality, and is an inherent need to break through bottlenecks and create a powerful engine for the textile industry. Recently, the 2022 China (Keqiao) Fashion Industry Circulation Development Conference was held in Keqiao. At the meeting, industries from the national key textile and apparel professional markets, e-commerce platforms, fashion industrial clusters, and industrial circulation fields Experts and scholars gather together in the form of “online + offline” to share experiences, discuss business opportunities, jointly seek high-quality development of fashion industry circulation, and promote the construction of a new community of destiny for industrial circulation.

The digital empowerment industry is ushering in a new direction of development

Currently, major changes in the world that have not been seen in a century are accelerating. The epidemic of the century has had a profound impact, and the world economic recovery is weak; various new business formats, new models and traditional industries are overlapping and reconstructing, and the digital economy, fashion and creative economy and traditional business are accelerating. With deep integration, my country’s textile and apparel professional markettransformation and upgrading is facing a series of serious challenges of new and old issues.

“Now the world has entered the era of digital economy. The application of a large number of digital technologies and big data is promoting the integrated and interactive development of many technologies. In particular, the combination with modern circulation will accelerate the generation of new supplies and new products. Services, new industries and new operating models, as well as new circulation organizations. Therefore, the digital economy era will bring huge changes to circulation.” Wang Wei, director of the Institute of Market Economy of the Development Research Center of the State Council, focused on the construction of a modern circulation system Expanding the explanation, it focuses on the need to closely follow new technologies and be guided by digital transformation to form innovative circulation channels, supply chain systems and efficient supply and demand matching mechanisms, so as to inject new momentum into the development of new industries.

Wang Deli, Ph.D. of Donghua University and researcher at the Industrial Internet Research Center of the Yangtze River Delta Research Institute of Zhejiang Tsinghua University, believes that behind the rapid development of digitalization in the fashion industry, the supply chain is an important support. At present, the supply chain presents global visibility. Among them, overseas warehouses are playing an increasingly important role in the entire digital transformation. In addition to building e-commerce platforms and overseas warehouses, we must also pay attention to digital operation capabilities.

Innovate and develop to strengthen the professional market platform

The textile and apparel professional market is an important circulation hub and information hub for my country’s textile industry industrial chain and supply chain. It is a typical representative of the market resource advantages of the textile industry and is a Chinese-style An active practitioner of modernization. How should the professional market develop under the new situation?

“The first is to consolidate and expand commercial circulation capabilities, the second is to accelerate the digitalization process, and the third is to accelerate the improvement of the industrial ecological supply chain.” Xie Qing, vice president of the Circulation Branch of the China Textile and Apparel Industry Federation, said.

As a representative of the national professional market, China Textile City has explored many innovative experiences in practice. How will the professional market go in the future? Wang Baitong, general manager of Zhejiang China Textile City Group Co., Ltd., believes that the professional market must continue to innovate and develop and strengthen the market platform.

Wang Baitong introduced that while the group continues to consolidate the original eight major physical markets, it will further strengthen investment promotion and plan new development directions for the professional market. “For example, in our professional markets, we have planned a lot of fashion space for industry needs such as fashion creativity, fashion development and clothing design, and quick returns for small clothing orders.”

At the same time, China Textile City Group has also developed and constructed an overall system for the digital market of China Textile City. The first phase of the construction covers the functions of all aspects of traditional professional market management. The second phase of construction was launched this year. In terms of digitalization, in addition to the two traditional e-commerce platforms, it has also launched online cloud exhibitions, smart logistics platforms, e-commerce live broadcast bases, etc. In addition, Textile City Group has further accelerated its integration into the “One Belt and One Road“, promoted the construction of the China-Europe freight train “Keqiao”, and participated in the development of cross-border e-commerce and market procurement trade , start the construction of textile digital logistics port, etc.

Upstream and downstream linkage to build a community of shared future for industrial circulation

In April this year, the “Opinions of the Central Committee of the Communist Party of China and the State Council on Accelerating the Construction of a National Unified Market” was officially released, pointing out that building a national unified market is the basic support and inherent requirement for building a new development pattern, and it must be created and led by high-quality supply demand, make all links of production, distribution, circulation, and consumption smoother, improve market operation efficiency, further consolidate and expand market resource advantages, accelerate the opening of key blocking points that restrict the economic cycle, and promote the smooth flow of commodity factor resources on a larger scale, Comprehensively promote the transformation of my country’s market from large to strong. At the meeting, 10 representatives of key national industry associations and professional markets jointly issued the “Joint Action Declaration on Accelerating the Construction of a National Unified Market.”

At the event site, Ni Junfeng, Secretary of the Private Party Committee of the Jiangsu Changshu Garment City Management Committee, Alibaba Cloud Global�Liu Xinming, business director of the Ecological Development Department, Lu Huihua, chairman of Suzhou Huakai Yanran Clothing Co., Ltd., and Tu Jun, one of China’s top ten fashion designers, combined their own practical experience to discuss the feasibility of coordinated development of the fashion industry under a unified market strategy.

“Practice tells us that all links in the industrial chain and supply chain are a community of shared destiny. The textile and apparel professional market is an important market resource for my country’s textile industry. It must comply with the industrial trend of ‘technology, fashion, and green’ and speed up implementation Build a national unified market strategy, strengthen the integration and coordination of cross-chain, cross-regional and cross-border resources, and work together for win-win development.” Xie Qing called on all parties upstream and downstream to join hands to jointly build a new industrial circulation platform. A community of shared future.

AAA

Disclaimer:

Disclaimer: Some of the texts, pictures, audios, and videos of some articles published on this site are from the Internet and do not represent the views of this site. The copyrights belong to the original authors. If you find that the information reproduced on this website infringes upon your rights and interests, please contact us and we will change or delete it as soon as possible.