Real-time dual-line “teaching” and “fashion lecture hall” take the pulse of new trends in the industry
Recently, the “Fashion Lecture Hall” launched 6 professional quality courses online and offline simultaneously during the 2022 Keqiao Fashion Week (Autumn). Senior experts from the industry such as China Textile Information Center, Hangzhou Kuaizai Culture Co., Ltd., Sateri Group, Guangdong Shidi Intelligent Technology Co., Ltd., focused onfashion trends, Hanfu fabricsNew materials, Environmental fiber, COLORO color system introduction, consumer behavior analysis, and digital economy are six major themes to jointly interpret textile fabrics New paths for product development and new market trends.
“Sadeli Group is committed to providing the market with raw material options that are ‘natural, safe and functional’, and to achieve sustainable fiber solutions that are further than nature. Helping consumers obtain more skin-friendly, safe and eco-friendly solutions from the source clothing materials.” Yan Hui, Sateri Group’s EcoCosy® marketing manager, explained how EcoCos® combines consumer trends and Innovative solutions brought about by market demand. She said that adhering to the business philosophy of “industry chain alliance and partnership cooperation”, Sateri Group is willing to work hand in hand with upstream and downstream partners in the industry chain to jointly explore green innovation paths.
With the rise of national trend culture, the popularity of Hanfu has only increased so far. Li Zhihui, the technical consultant of the Hanfu brand of Hangzhou Kuaizai Culture Co., Ltd., who is more than 13 years old, is deeply touched by this. The renaissance of Chinese clothing culture is a true expression of the return of aesthetics in the new era. This “cultural confidence” comes from the rapid development of my country’s economy into the second largest economy. Therefore, it is a natural expression of “having a solid warehouse and knowing etiquette, having enough food and clothing to know honor and disgrace” . She pointed out in the course “Application of New Materials in Modern Hanfu and Future Development Trends” that Hanfu craftsmanship should be combined with contemporary printing and dyeing, embroidery technology and modern people’s dressing concepts. In terms of the choice of textile materials, she recommended fabrics such as polyester imitation silk, interwoven silk and regenerated fibers, acetate fiber, interwoven silk and bio-based nylon.
It is reported that this fashion lecture event attracted many upstream and downstream practitioners in the textile industry supply chain. Data shows that during the event, the cumulative number of online and offline participants was nearly 40,000.
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