Sateri EcoCosy® Product Development and Innovation Application Salon was successfully held in Guangzhou
On August 20, the “Sateri EcoCosy® Product Development and Innovation Application Salon” was the first time that EcoCosy® penetrated into the South China Textile industrial cluster The special event was held in Guangzhou. With the theme of “New Consumption·New Retail·New Application”, this salon is divided into three links: product innovation, application innovation and interactive communication, to jointly discuss the new direction of EcoCosy® product development under the new consumption and new retail model.
This event is guided by the China Textile Information Center and the National Textile Product Development Center (hereinafter referred to as the “Center”), hosted by Sateri Group (hereinafter referred to as “Sadeli”), ChinaPopular Fabrics Hosted by Technology Innovation Alliance, with special support from Textile Herald. Chen Baojian, chief engineer of the National Textile Product Development Center, Chen Shi, strategic marketing director of Sateri Group, as well as corporate representatives from Sateri EcoCos® Product Development Technology Innovation Alliance and the National Textile Product Development Base, and Sateri partner corporate representatives , nearly 60 people including representatives of outstanding companies from the medium and large markets participated in the event. Song Fujia, director of the Science and Technology Information Department of China Textile Information Center, presided over the meeting.
Chen Baojian said in his speech that since my country proposed the “dual carbon” goal in 2020, carbon emission issues have become the focus of the industry. Regenerated cellulose fiber companies represented by Sateri pay great attention to issues such as energy conservationenvironmental protection, green development, and sustainability. In the context of the “double carbon” goal, they have carried out A series of carbon footprint calculations are dedicated to promoting the construction of an energy-saving and carbon-reducing industrial chain system. Zhongda Market has a long history of development and high commercialization maturity. It is a pioneer representative of domestic textile industry clusters and plays a decisive role in the field of textile and apparel circulation. This innovation salon focuses on the product development and innovative application of EcoCosy® series fibers, uses innovation to drive competitive advantages, uses green leadership to empower consumer experience, and uses open cooperation to strengthen industrial collaboration. Many enterprises in the cluster have the sametransformation and upgrading paths towards fashion, technology and green. We hope that taking this salon exchange as an opportunity, we can use EcoCosy® series fibers as the cornerstone of innovation and development link, coordinate more industrial innovation forces from the three levels of industry platform, industrial resources, and fiber sources, and promote innovative supply and consumption. The effective docking of demand leads to the value improvement of textile products and industrial chain from the raw material side.
Huang Wei, vice president of commercial affairs of Sateri Group, said in a video speech that 2022 is a complex and changeable year. Changes in the economic environment and ecological environment have brought about changes in lifestyles and social methods, which have also given rise to The rise of new consumption models. Consumers not only care about product quality, but also begin to pay attention to the environmental friendliness of the entire life cycle of products. In particular, the main consumers born after 90s and 00s have deeply paid attention to and practiced sustainable consumption methods. As Sateri’s first brand-operated fiber brand, EcoCos® has carbon-reducing and biodegradable environmental genes derived from nature; the consumption experience of wood source, environmental friendliness, skin-friendly and comfortable is the core of EcoCos® Brand attributes conveyed to the market. The green genes and high-end quality of EcoCos® have been favored by more than a hundred well-known brands at home and abroad, making it a comfortable and secure choice for hundreds of millions of consumers. In the future, we hope to further develop the business philosophy of “industry chain alliance and partnership development” and work with more textile companies and terminal brands to jointly discuss in depth how EcoCosy® can achieve product application innovation under new consumption and new retail models. .
In the product innovation report sharing session, Sateri Group EcoCosy® Marketing Manager Yan Hui shared Sateri’s progress in “forest-pulp-fiber integration” with the title “Sateri Green Fashion Starts from the Source” “The industrial chain advantages of full-process closed-loop clean production in terms of layout, and a detailed introduction to the EcoCosy® series of fibers and recycled fibers represented by EcoCos® BV, EcoCos® Antaibei, and EcoCos® Jingcai Fiber Generation®, a series of comprehensive ecological and environmental protection certifications and transparent supply chain traceability management systems will promote the green development and low-carbon transformation of the regenerated cellulose fiber industry.
Wang Xinli, deputy director of the Science and Technology Information Department of China Textile Information Center, titled “Analysis of Product Development Direction of Sateri EcoCos®”, based on the changes in consumption pattern and sustainable industry policies and brand dynamics, selected EcoCos over the years. The representative fabric case of the Silk® Product Development Technology Innovation Alliance demonstrates the performance advantages of Ecosil® fiber and the results of brand cooperation, and proposes future knitting combined with the latest fashion trends Suggestions on product development directions in the sports and leisure field.
In the application innovation report sharing session, Guo Jun, deputy director of the Business Promotion Center of Cathay Dyeing and Finishing Co., Ltd., shared the special report “Innovative Application of Sateri EcoCos® in the Fashion and Leisure Field”, a vivid and detailed EcoCos ® product development case analysis demonstrates the company’s understanding of consumer trends such as health protection, natural pastoral, digital future, and comfort and freedom, and fully utilizes EcoCos®’s excellent cost performance, green and environmentally friendly attributes, and…The natural comfort and “cotton-like but super-cotton” performance transferability provide a more practical reference for the development of EcoCosy® products in the new season.
Hong Ziqian, manager of the Fabric Development and Operations Department of Shantou Italai Garment Co., Ltd., shared the special report “Italai Ecofiber® Environmentally Friendly Fiber Product Innovation”, “A thousand consumers will practice a thousand kinds of sustainable fiber products” Continuous fashion consumption, peace of mind, new fashion, sense of value, lightness, etc. are the main reasons for paying attention to sustainable fashion consumption.” Based on the understanding of consumer needs, Italia has developed a cost-effective interior that combines Eco Silk® with silk. The product series, by organically combining the superior performance of the two, creates different product experiences of “light, soft, thin, smooth and warm”, which has been unanimously recognized by consumers.
In the question-answering and interactive communication session, Director Chen Chi and Manager Yan Hui focused on answering questions raised in the early stage of the salon and questions from the audience. Selected questions and answers have been listed at the end of this article. In the lively atmosphere of interactive communication, this innovation salon came to a successful conclusion.
During this salon, the organizer set up a special EcoCosy® product display area in the venue, which attracted many participating representatives to stop and watch and communicate. Many of the fabrics used in the clothing in the product display area were produced by EcoCos Silk® Product Development Technology Innovation Alliance Enterprises and Ecosy® BV·China Fashion Fabric Design Competition Winners and Finalists of the Ecosy® Product Development and Application Award. These excellent products not only demonstrate Fabric companies‘s development capabilities have also inspired more companies to develop and apply EcoCosy® series fibers with creativity and inspiration.
Selected Q&A in the interactive session
1. What layout does EcoCosy® have in terms of functional products? Will there be any new products launched?
At present, EcoCosy® includes: Antaibei antibacterial fiber injected before spinning, which has long-lasting antibacterial properties and is also in line with the current normalization of the epidemic. Water pollution and energy consumption; a series of BV fibers customized according to the spinning process to help application companies improve production efficiency and energy efficiency;
Recently, Sateri has also launched EcoCosy® zero-carbon products and begun putting them on the market. This is not only a response to the national “3060” carbon reduction goal, but also a measure by Sateri to practice the concept of green and sustainable development. Through continued technological investment, we will launch more green fiber products in the near future.
2. What are the advantages and performance of EcoCosy®, and what innovative breakthroughs has it achieved in terminal applications?
Relying on its parent company, Singapore Golden Eagle Group, Sateri Group has upstream forest plantation resources. The plantation farms owned by the group plant more than one million trees a day and can plant more than 300 million trees a year. It has very sufficient resources. Upstream raw material guarantee is an advantage at the upstream supply level.
Since cotton is affected by multiple factors such as planting area, policy, and environment, and polyester short fiber is under the current background of advocating “carbon neutrality and carbon peak” , its non-degradability is inconsistent with the green and environmentally friendly concepts of market demand. Then, because of its renewable and completely degradable characteristics, regenerated cellulose fiber is not affected by policies and finances, and has become a viable option to fill the incremental market. This is an environmentally friendly advantage.
EcoCosy® fiber has its uniqueness. In terms of comfort, EcoCos® fiber has 1.2 times the length of long-staple cotton, 1/3 the fineness of silk, and is close to the moisture content of human skin, making the fabric skin-friendly. Delicate soft touch. At the same time, the groove structure on the fiber surface allows the fabric to have better air permeability and humidity control functions. It is 20% more breathable than cotton fiber, bringing a better wearing experience. In terms of fashionability, fibers have good color absorption properties, bringing bright, soft and bright colors to fabrics, satisfying consumers’ pursuit of fashion. This is an advantage at the fiber performance level.
With the advancement of fiber technology, regenerated cellulose fiber has now broken through the boundaries of the traditional cotton spinning field. Combining different usage scenarios, EcoCosy® fiber is blended with different fibers such as cotton, linen, silk, and wool to give full play to The performance and complementary advantages of various fibers can be applied to shirts, home textiles, leisure sports, denim and other fields. At present, it has cooperated with brands in many fields and achieved commercialization, such as: infant and child brands Semir Group, Manxi, and October Crystal, sports brands Anta, fashion brands Evely, Lily, and supermarket Costco, etc.
3. Does EcoCosy®’s supply chain companies have a platform that can be queried to quickly find suitable yarn/fabric suppliers?
You can learn about Sateri’s yarn and fabric partners through both online and offline methods. The BVY project currently being promoted by Sateri makes full use of industry strength to integrate high-quality yarn partners and fabric partners into Sateri’s supply chain, and has been awarded the license by Sateri. The list of these BVY partners, yarn , fabric varieties have opened a special area on Sateri WeChat public platform for everyone to check.
In addition, Sateri has a complete service team, including relevant personnel from fiber sales, yarn verification, fabric development, and brand docking, to provide offline support to customers. It is expected that online and offline services will connect and complement each other, provide customers with all-round services, and form a communication mechanism for the entire industry chain.
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Disclaimer:
Disclaimer: Some of the texts, pictures, audios, and videos of some articles published on this site are from the Internet and do not represent the views of this site. The copyrights belong to the original authors. If you find that the information reproduced on this website infringes upon your rights and interests, please contact us and we will change or delete it as soon as possible.
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