The textile and apparel industry itself is in a stage where supply exceeds demand. Will the development of second-hand clothing have a new impact on the retail sales of the textile and apparel industry?
According to South Korea’s “Central Daily News” report, Korean young people who are accustomed to the sharing economy are increasingly Favoring second-hand clothing, South Korea’s second-hand clothing market is also gradually developing.
“Market In U” is a second-hand clothing store with three branches in Seoul. Kim Sung-kyung, the representative of Market In U, said, “Most of the people who come to the store to shop are customers who want to buy high-quality products at low prices, and young people who are accustomed to the culture of secondary use and sharing.”
In foreign countries, the second-hand clothing market has gradually developed into a major trend in the clothing market. The “2019 Retail Report” released by “thredUP”, an American online second-hand clothing distribution company, shows that the development rate of the U.S. second-hand sales market in the past three years is 21 times that of ordinary fashion retail stores. It is expected that by 2023, the size of the second-hand clothing market will It has grown from US$24 billion now to US$51 billion.
South Korea’s second-hand clothing market is also gradually developing.
The main consumer group in the second-hand clothing market is young people in their early 20s. As the main force of future consumption, this group’s preference for the second-hand clothing market is worthy of attention. This means that not only do they tend to use less money to buy practical, high-quality clothing, but they are also not shy about second-hand products that have been used by others.
Jin Shengjing said, “For this generation who are more accustomed to sharing than owning, second-hand clothing is just a choice and has no special meaning. Compared with wearing clothes with obvious brands, Styles of clothing, they prefer to express their individuality through mix and match.”
Zheng Ensong, a representative of Millionarchive, another second-hand clothing store, said, “The media constantly reports on the wonderful outfits of celebrities wearing second-hand clothing, attracting young people to look for interesting and unique designs.” Moreover, purchasing second-hand clothing also satisfies young consumers’ awareness of environmental contribution. As people abandon fast fashion products, which are accused of being the main culprits of environmental pollution, and look for slow lifestyle but valuable “slow fashion” trends, second-hand clothing has begun to attract attention.
Second-hand clothing is also very popular in the African market
Second-hand goods in Africa At the market, locals say that the most popular item here is second-hand clothing. The locals are very poor and cannot afford expensive clothes, so second-hand clothes have become everyone’s focus.
For example, in Kenya, more than average people are in low-income groups. The slums in the city are quite large and people have no clothes at all. As long as I can wear it, I am content.
Cheap second-hand clothing just meets their needs. There are a lot of clothing they need here, and if they are lucky, they can even find some brand-name goods, such as Forever 21, a fast fashion brand, cannot be found in physical stores in many African cities, but you may encounter it in the second-hand market.
In Kenya, this kind of market is called “mitumba”. Some people look for items that can keep out the cold and hide their shame, while others start from the inside. “Taobao”.
Among them are young people like Kevin Abraham. He is a frequent visitor to this second-hand clothing market. He never only considers the quality of clothing. Or not, you will also consider how to find a fashionable style.
This process is not easy. The things in the market are mixed and messy, so Abraham found two friends to find suitable clothes to match. .
Of course, the style, style, and color should also be considered, and then carefully package the clothes you find and take them back.
What are you going to do with it? They do a job similar to Jack Ma’s father, which is to open an online store. They dress the clothes they find, photograph them and sell them online.
This is a story of getting rich. If it were to be made into a movie, the movie would be called “Kenya Cooperation”Let’s get together!
Since they are all black, they choose bright colors as their clothing. For example, this red and white plaid shirt, although it looks simple, makes him look handsome. And unique.
The clothing selection process is also very detailed, paying attention to every detail of the clothing, wear and tear, the shape of the decorations, etc. Even business-style suits come in complete sets.
Because the price is low, and the carefully matched and photographed clothing will attract more people’s attention, and when you encounter some brand products, the profit will be considerable. , which gave them better confidence to start looking for more clothing.
For example, this set of street photos has a strong British retro style. Three brown suits are paired with bright yellow knitted items inside. , and Nordic style sweaters, which make the whole look unique and tasteful, and the decoration on the chest has also become a highlight, highlighting the taste.
Even the details of shoes and socks are carefully matched, which can be said to be synonymous with fashion icon!
And this rich color is particularly suitable for the style of the African continent, interpreting a unique fashion in its own way The concept has attracted the attention of many people.
They use the simplest way to tell everyone how to love life. There is no difference between people. Just wearing this layer of clothing is enough. It will bring too many different visual senses to everyone.
Nowadays, they have become well-known clothing stylists in Kenya, but they still stay true to themselves and look for fashion in the second-hand market.
They can even be seen in many overseas magazines! You can be considered a fashionista who came from the slums! Seeing this, I ask you again, how much does the man in a suit and leather shoes in the picture above earn annually? Do you dare to say anything casually? </p