American sportswear giant NIKE will also close many stores around the world. to limit the spread of COVID-19.
Nike’s stores in the United States, Canada, Western Europe, Australia and New Zealand will be closed from March 16 to March 27. Affected workers will still receive full wages during this period. Nike’s stores in South Korea, Japan and most parts of China will remain open as usual.
Not long ago, Nike temporarily closed its corporate headquarters in Beaverton, Oregon.
According to Nike, although the Oregon headquarters has reopened, employees are still encouraged to work remotely from home from March 16 to the end of this month.
Nike said in a statement on March 13: “We will continue to monitor developments and make decisions that prioritize employee safety when necessary. We have taken We have implemented other measures to protect the safety of our employees, including encouraging employees to work from home, staggering work hours, maintaining social distance, and taking additional safety and cleaning measures.”
Although Nike is In the past 10 years, it has vigorously developed the international market, but it still relies heavily on the US business. About 40% of its sales last year came from the US market, followed by EMEA (Europe, the Middle East and Africa), which accounted for 25% of sales. Nike’s digital sales channels account for 9% of its total sales.
The epidemic has also had a serious impact on Nike’s stock price. Since entering 2020, Nike’s stock price has fallen by more than 25%, and its market value has evaporated by more than 40 billion US dollars.
Nike and Apple are not the only retailers to choose to close stores. Other U.S. retailers that have made the same choice include:
Sportswear retailer Lululemon said it will close its stores in North America and Europe from Monday and is expected to remain closed for about two weeks.
Sportswear retailer UnderArmour will close all of its stores in North America starting Monday and is expected to be closed for about two weeks.
Fashion retailer Urban Outfitters also said on Saturday that it would close its stores around the world until March 28.
Clothing retailer Lands End Inc said it will close all retail stores in the United States until March 29.
Telecommunications company Verizon Communications Inc said it would temporarily close its stores in the United States and allow some retail employees to work from home.
Wireless network operator T-Mobile said it will temporarily close its stores in shopping malls starting from Monday.
However, retailers such as Macy’s (Macy’s), Saks Fifth Avenue, and Gap Group’s fashion brand Banana Republic issued announcements to customers on Thursday evening local time. , indicating that the store will operate normally. Macy’s emphasized in its announcement that the company has formulated a special employee leave policy during the epidemic, and employees who are required to self-isolate by the government or Macy’s will receive two weeks of compensation.
European and American fashion retail has also begun to take measures: Spanish fast fashion giant Inditex Group said on Friday that it will temporarily close some stores; some brands of French luxury goods company LVMH Group also require employees to be uniform Cancel makeup trial services for customers in stores to avoid potential transmission threats caused by contact. </p
