The prosperity monitoring results of China Textile Federation Circulation Branch show that from January to February 2020, the prosperity index of national textile and apparel professional market managers was 16.13, a decrease of 33.82 percentage points from 49.95 in December; the prosperity index of professional market merchants was 36.40, This was a decrease of 14.06 percentage points from 50.46 in December.
1. The prosperity of managers and merchants declined
Data show that from January to February, managers and merchants in the national textile and apparel professional market Various prosperity indexes have declined significantly.
1. Managers’ prosperity index dropped by 33.82 percentage points
Chart 1 List of managers’ indices
Data source: Circulation branch database
From the perspective of the manager’s prosperity index, the overall In the index, the manager’s prosperity index from January to February was 16.13, down 33.82 percentage points from 49.95 in December; the business environment index was 17.74, down 33.55 percentage points from 51.29 in December.
Among the sub-indexes, the total operating volume index was 3.23, a decrease of 46.12 percentage points from 49.35 in December; the logistics shipment volume index was 1.61, a decrease of 48.39 percentage points from 50.00 in December; the passenger flow index was 1.61, a decrease of 49.04 percentage points from 50.65 in December; the opening rate index was 1.61, a decrease of 47.10 percentage points from 48.71 in December; the rent index was 29.03, a decrease of 20.97 percentage points from 50.00 in December; the e-commerce sales index was 59.68, a decrease of 47.10 percentage points from 48.71 in December. December’s 50.97 increased by 8.71 percentage points.
2. The merchant prosperity index dropped by 14.06 percentage points
Chart 2 Merchant Index List
Data source: Circulation branch database
From merchant prosperity index Look, among the total index, the merchant prosperity index was 36.40, down 14.06 percentage points from 50.46 in December; the business environment index was 36.81, down 14.11 percentage points from 50.92 in December.
Among the sub-indexes, the sales volume index was 14.93, down 36.91 percentage points from 51.84 in December; the average selling price index was 27.08, down 23.35 percentage points from 50.43 in December; the profitability index was 17.01, down from 51.84 in December. December’s 51.63 dropped 34.62 percentage points; the comprehensive cost index was 59.72, an increase of 11.35 percentage points from 48.37 in December; the inventory index was 53.82, an increase of 3.54 percentage points from 50.28 in December; the e-commerce sales index was 45.83, an increase of 11.35 percentage points from 48.37 in December. It dropped 4.38 percentage points from 50.21 in May.
II. Data Analysis
1. Affected by the Spring Festival holiday and the epidemic, various market indices fell sharply
1 -In February, the total operating volume of the selected market decreased by 93.55%, an increase of 74.20 percentage points from 19.35% in December; the proportion of selected logistics shipments decreased by 96.77%, an increase of 77.42 percentage points from 19.35% in December; The proportion of passenger flow reduction was 96.77%, an increase of 83.87 percentage points from 12.90% in December. From January to February, textile and clothing professional markets across the country postponed their opening due to factors such as the Spring Festival holiday and the COVID-19 epidemic. The market’s total business volume, logistics shipment volume, and passenger flow all experienced a sharp decline, and professional market operations were basically suspended.
2. Professional markets try to alleviate the impact of the epidemic through online sales
From January to February, e-commerce sales in selected markets accounted for The proportion of sales increased by 35.48%, an increase of 19.35 percentage points from 16.13% in December; the proportion of e-commerce sales of selected merchants increased by 18.06%, an increase of 10.97 percentage points from 7.09% in December. In the absence of normal business operations, the proportion of e-commerce sales of textile and clothing professional markets and merchants has increased. The manager’s e-commerce sales index was 59.68, an increase of 8.71 percentage points from 50.97 in December. It is the only index among all manager indices that exceeds the 50 boom-bust line. After the business shock caused by the COVID-19 epidemic in the past two months, my country’s textile and apparel professional market may pay more attention to the exploration of online sales models in the future, increase investment, and accelerate the transformation of online and offline integrated development.
3. Merchants’ comprehensive cost and expense index and inventory index increased
The comprehensive cost and expense index was 59.72, an increase of 11.35 points from 48.37 in December. percentage points; the inventory index was 53.82, an increase of 3.54 percentage points from 50.28 in December. From January to February, most merchants who were unable to carry out daily operations at market stalls chose to sell some products through online channels, and inventory pressure was slightly relieved; at the same time, they saved expenses in labor, publicity, miscellaneous expenses, outings, etc. , the cost pressure is relatively small.
4. The merchants’ prosperity is generally higher than the managers’ prosperity
From January to February, the merchants’ prosperity index was 36.40, and the managers’ prosperity index was 36.40. 16.13; the business environment index of merchants is 36.81, and the business environment index of managers is 17.74. Even when professional market operations were suspended, merchants still achieved a certain amount of product sales through online sales and other channels, and the prosperity index and various sub-indices were overall slightly higher than the managers’ prosperity index. It can be seen that under the special circumstances of the industry environment, merchants’ risk resistance and flexibility have slightly improved, and their dependence on the professional market has declined.
3. Prediction Index
Data show that in terms of managers, the manager’s prosperity index for the next period is 19.35, down from 50.65 in December 31.30 percentage points; the next business environment index is 17.74, down 32.91 percentage points from 50.65 in December. In terms of merchants, the next issue will beThe prosperity index was 39.58, down 11.41 percentage points from 50.99 in December; the business environment index for the next period was 37.85, down 12.86 percentage points from 50.71 in December. All four prediction indexes have declined significantly, which shows that the operating environment in the next stage is unclear. Managers and merchants are pessimistic about next month’s operations. The impact of COVID-19 on the market and merchant operations will continue for some time. time. </p