Morning News Shanghai Disneyland will officially open on June 16. Yesterday, the Municipal Consumer Protection Committee released the “Experience Disney in Shanghai” Consumer Demand Survey Report. The report shows that about 60% of foreign tourists plan to visit Disneyland in the three months before the park opens. Among them, tourists over 45 years old are the most enthusiastic. 【Waterproof Oxford Fabric】Manufacturer
Tang Jiansheng, deputy secretary-general of the Shanghai Municipal Consumer Protection Commission, said that the survey report randomly interviewed 1,880 Shanghai residents. At the same time, through a survey on the questionnaire website, it was collected from non-local residents 3500 valid questionnaires. Yang Xiong, director of the Institute of Sociology who participated in this consumer survey, said that in this survey, consumers who want to visit Disney are older, more popular, and more large-scale.
Go or not?
40% of Shanghai consumers said they “definitely will go” and 55.9% said they “may go”.
And as many as 63% of residents from other provinces and cities chose “definitely will go”, of which 13% have purchased tickets. 【600D Oxford Cloth】Customized
When will you go?
Most people choose to go in June, July and August.
Consumers from other provinces tend to visit parks during holidays, while consumers in Shanghai tend to visit parks on weekends.
How to get there?
Nearly 70% of Shanghai consumers will visit Disneyland with their spouses or children; nearly 70% of consumers from other provinces and cities also said they will visit Disneyland with their spouses, children or parents.
“Older age” – not just for young people
According to the survey, the proportion of older consumers is higher, and more than 60% of willing consumers are over 45 years old. 【300D Oxford cloth】Wholesale
“Popular” – the lower the income, the higher the enthusiasm
This survey set the annual income of consumers into those below 50,000, and between 50,000 and 100,000. , 100,000 yuan and above. According to the survey results, it is found that the lower the income, the higher the enthusiasm for visiting Disneyland, which also reflects the popularity of Disneyland.
“Large-scale” – spillover effect, boosting the overall economy
According to the survey, consumers from other provinces and cities plan to spend 4,215 yuan per capita during their stay in Shanghai (excluding transportation costs to and from Shanghai).
Among them, in addition to Shanghai Disneyland, 70.9% of consumers from other provinces and cities will also visit other attractions in Shanghai at the same time, and 85% of consumers from other provinces and cities will shop while visiting Shanghai.
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